Press Kit

Lauren
Ash

Founder of Wellness in Christ.
Creator of Black Girl in Om.

Community builder · Entrepreneur · Speaker · Writer

Lauren Ash, portrait in a cream knit top against a textured stone wall, looking directly at the camera.
Featured in
  • The New York Times
  • Forbes
  • Essence
  • Well+Good
  • Shape

About

The Story

I’m the founder of Wellness in Christ™, a Christ-centered wellness brand devoted to helping women return to wholeness in Christ — spiritually, mentally, and physically. My work sits at the intersection of faith, wellness, and community. I write for the woman who has tried the matcha, the meditation app, the vision board, the boundaries — whose mornings are intentional and whose life looks beautiful, and who is still hungry. Maybe she loves God but has drifted. Maybe she found real nourishment in wellness spaces and now senses Him calling her home. Through my guided journal His Word Abiding, Scripture-based content, and intentional gathering spaces, I create experiences that invite women to slow down, abide in God’s Word, and steward their whole lives — body, time, money, and spirit — as an act of worship rather than self-optimization.

Before this, I founded Black Girl in Om, a pioneering wellness platform featured in Forbes, The New York Times, and ESSENCE. What began as a community-centered vision grew into a multi-six-figure brand serving women around the world. But success didn’t equal alignment. After years of building on a misaligned spiritual foundation, I experienced burnout, depression, and a deep internal disconnect that ultimately led me back to Christ. That return changed everything. Wellness in Christ was born from that transformation — and from the words of 500+ women who told us exactly what they needed: a non-traumatic place to be fully human before God. Our flagship, His Word Abiding, is a 400+ page devotional Bible study and prayer journal rooted in the S.O.A.P. method — printed, in women’s hands, and already creating demand.

Today I’m building a faith-rooted ecosystem of products, content, and community designed to support a life of stewardship, rhythm, and renewal in Christ. Whether through writing, speaking, or creating sacred spaces, my mission is simple: to help women abide in God’s Word and experience true, lasting wholeness in Him. If you’re building something faith-rooted, curating a stage, or looking for a partner in the Christian wellness space — reach out below. And you can follow the founder journey, shared honestly as it’s being built, on my Substack.

Ventures & Work

Two Chapters, One Builder

Lauren Ash speaking to a seated audience of women at an intimate community gathering.

2014–2021 · The Track Record

Black Girl in Om

A culture-shifting lifestyle brand and global community centered on Black women’s wellbeing.

Instagram community
122,000
Email subscribers
13,000
Listeners per podcast episode, millions of downloads
35,000+
Brand partnerships
50+
  • Sold-out national experiences — the Expansion Tour and The Annual
  • Built and led a distributed team across six U.S. cities
  • Shorty Award nominated

Partners included Nike, Adidas, HBO, Google, Target, Samsung, American Express, Lululemon, Dove, Dior Beauty, Mercedes-Benz × The New York Times, OWN, and Squarespace.

Profile portrait of Lauren Ash in soft, warm studio light, eyes closed in a moment of stillness.

2026– · The Current Work

Wellness in Christ

A Christ-centered wellness brand and community for women returning to — or going deeper with — Jesus.

  • Flagship product His Word Abiding: a 400+ page devotional Bible study and prayer journal — printed and in community members’ hands
  • Built in response to 500+ women’s survey voices
  • Founding launch July 2026, Minneapolis — full public launch fall 2026

Four pillars His Word · His Community · His Temple · His Provision

Press & Features

In Their Words

“Fostering a community of healing.”

The New York Times

“Lauren has cracked the code on cultivating a coveted multi-platform brand that continues to build momentum in the $3.7 trillion wellness market.”

Shani Syphrett, Forbes

“Lauren uses her platform to uplift and bring together Black women so they can live their best lives.”

Siraad Dirshe, Essence

“Ash is a master practitioner of #blackgirlmagic — creating spaces that didn’t exist before.”

Alison Feller, Well+Good

“One of the most important voices in the wellness industry.”

Shape

Additional coverage available on request.

Speaking & Topics

From the Stage

Lauren has spoken at SXSW, the Smithsonian National Museum of African American History and Culture, Nike, Squarespace, Girlboss Rally, Grace Hopper Celebration, the California African American Museum, the University of Missouri, and Black Women Talk Tech. Current talks:

  1. Devotion Is the New Wellness

    Where the wellness industry is heading, and why the search for peace is ultimately a search for a Source.

  2. Building Communities Women Come Home To

    The craft of community building across two ventures: what made Black Girl in Om category-defining, and what building again taught me.

  3. The Stewardship of Everything

    Body, time, money, attention: a whole-life framework for stewarding what you’ve been given.

  4. Building in Public, Faithfully

    Building a brand solo with AI as a tool of stewardship, not a shortcut.

  5. Rest as Worship

    Reclaiming Sabbath rhythm in a hustle culture.

Work With Me

Ways to Collaborate

Speaking

Keynotes, panels, and moderated conversations for conferences, brands, universities, and faith communities. Talks are tailored to your audience and rooted in a decade of building communities women trust. Expect substance, warmth, and a room that leans in.

Inquire about speaking

Consulting & Advising

Community building and leadership guidance for founders, brands, and teams. I’ve grown a community from a living-room gathering to a global platform — and I help others do it with clarity and integrity. Engagements range from single strategy sessions to ongoing advising.

Inquire about consulting

Workshops & Trainings

Community strategy intensives for organizations. Hands-on working sessions that leave your team with a shared language, a concrete playbook, and momentum. Designed for marketing, community, and leadership teams.

Inquire about workshops

For podcast and media appearances, reach out — I love a good conversation.

Testimonials

What Collaborators Say

Lauren’s warm, compassionate facilitation created a space where women felt safe to open their hearts. Having her partner with me as a leader in the room was a game changer for my journey as a curator of faith-based events.

Patriana Jones Founder, As I Read My Bible

From the playlist she brings to the scriptures she infuses into her speaking, Lauren knows how to find the right elements to elevate and deepen an experience. Your people will leave feeling seen, loved on, and held — from beginning to end.

Keonna Knight, M.Ed. CEO, Heal with Keonna

Lauren has a gift for building genuine community — she brings people together in a way that makes strangers feel deeply connected. Joining gave me accountability, structure, and a true sense of belonging.

Dr. Princess François-Estévez Host, Unlock Black Journeys: The Podcast

Contact

Let’s Talk

Booking a stage, writing a story, or exploring a partnership? Start here.

Press assets and full bio available on request.